Way back in Q2 of 2015, the quantity of mobile searches exceeded desktop searches for first time in history. What exactly does this mean to your business? Mobile searches have "local intent". In fact, 82% of searches from mobile (Google, Facebook, Instagram, Siri, etc.) resulted in a contact or visit to a business within 48 hours of the search! WOW. In the last 12 months, again the volume of searches that included "near me" has DOUBLED.
With nearly 400,000,000 wireless subscribers across the U.S., your mobile marketing strategy is critical. Who is your customer? How can we engage them? Mobile marketing is immediate, targeted, scalable and measurable.